With a cross-channel total reach of over 500,000, Marie von den Benken is one of the few personalities in the German-speaking world who is established both on social media and in print journalism. Her blog marievdb.de is also strongly indexed by search engines and secures organic visibility far beyond her actual follower base.

What sets Marie's followers apart from others is not sheer size - it's the composition and quality of attention. She does not communicate to random masses washed in by viral reels. Marie speaks to a grown community that has followed her for years, watched her development, and therefore trusts her deeply.

A detailed look at the demographics and geographic distribution of Marie's community shows broad international reach, with a strong presence in Germany and the United States.

Marie von den Benken is not a niche influencer, and that is exactly her strength. Her range of topics is broad enough to enable diverse brand partnerships, while remaining cohesive because she operates from a genuine personality. What she shares, she also believes. That makes her recommendations more valuable than any paid placement without conviction.

An excerpt of Marie's long-standing and trusted partnerships with leading brands in fashion, beauty, food, automotive, and entertainment.

With her sharp observations, her expertise in fashion, beauty, and entertainment, and of course her reach, Marie is a sought-after guest on the red carpets of major events and in the big TV studios.

Marie enjoys working closely and extensively with selected NGOs, such as PETA, Greenpeace, Viva con Agua, Veganuary, Weisser Ring and Fridays for Future. In addition to her reach, she often also brings in her creativity as a content creator and her work as an author.

Marie’s GNTM column for “FAZ” is considered a “must read” in the fashion, influencer, and modeling scene. In a weekly political ntv.de column titled “Berlin Tag und Macht,” Marie comments on different aspects of politics. Her weekly roundups on Germany’s most widely used environment, web.de/gmx.de, are among the most debated socially critical columns of their respective week. She also writes for nearly all magazines and publishers. Her TV reviews, for example on “Let’s Dance,” are cult favorites.

Marie von den Benken has been working for years across journalism, entertainment, fashion, hosting, and social media. She feels just as at home in front of the camera as she does on stage and on the page.

For brands, that makes her more than just a creator with reach: she can make campaigns visible as a model and testimonial, continue the story on social media, deepen it in blog posts, and represent it personally at panels, events, or as a host.

Reach alone is no longer a unique selling point today. What matters is who is being reached and whether that creates genuine attention. Marie’s network extends far beyond the classic creator world and has grown over more than a decade at the intersection of media, politics, culture, entertainment, and social media.

For brands, this means: they reach not only a large community, but also people who contextualize topics, discuss them, and pass them on.

Marie von den Benken does not see collaborations as simple product placement. She prefers to work with brands that fit her world and with which something can be told over a longer period of time.

For brands, she can be more than a single post: a testimonial, the face of a campaign, a host, author, speaker, or social media extension. This creates partnerships that do not fade after a brief moment of visibility, but work across multiple touchpoints.

A single post can generate attention. A long-term collaboration can build trust. Marie’s community notices very precisely whether a recommendation is just being pushed through briefly or whether a brand truly appears in her world. That is exactly why partnerships work especially well for her when they do not disappear after one story.

The following overview shows the current list prices for collaborations with Marie von den Benken. All prices are net prices plus statutory VAT. Travel expenses for events are charged separately.